Support has arrived.
Evo Las Vegas is the largest fighting game tournament in the world. At Evo 2024, 2XKO announced its newest playable character: Braum, a shield-bearing protector with a heart even stronger than his muscles.
As lead writer on the Evo 2024 campaign, I contributed:
- The Braum Gameplay Trailer script, guiding 2XKO’s first-ever bespoke animation.
- The Braum Champion Introduction script, explaining Braum’s kit and play patterns at a high level.
- Social, website, and news article copy.
- Copy for physical brochures at our Evo booth.
- The campaign creative platform (in partnership with creative director Marcelo Duende and writer Audrey Miano), guiding tactics through every phase of production.
Launch date: July 9, 2024
