Your newest legends.
Adding a new champion to League of Legends is a huge moment. The work varies from campaign to campaign, but usually includes video scripts, social copy, and reviewing a lot of stuff with a lot of people.
As lead writer on three champion launch campaigns, I wrote…
- The Milio Champion Trailer script.
- The scripts for the Milio, Nilah, and K’Sante Champion Spotlights.
- The social copy pictured below.
- The creative platforms for the Milio and K’Sante campaigns, in partnership with League creative directors Chesney Lattuga and Elie Fielding.
Launch dates: March 22, 2023 (Milio) / July 13, 2022 (Nilah) / November 3, 2022 (K’Sante)